Issue:

Our production house has suffered severe revenue droughts in the past, affecting our growth and expansion plans.

To remain in business, in 2024, we must make 3x our current revenues.

Our hypothesis:

We've seen many media businesses in Africa struggle to grow beyond certain thresholds. The constant reliance on happenstance, trends and industry standards continues to suppress growth for many media houses.

We break down our proposal into 4 thematic areas below;